Coca-Cola launches 'Coca-Cola Contour Label Free', the world's first Coca-Cola bottle to have its label removed in Korea!
Because Korean consumers’ interest in the environment is at an all-time high!
'Coca-Cola', which has been in partnership with Hahm Shout Doodle for a very long time, has launched a world’s first in Korea—the 'Contour Label Free' PET bottle.
The design of the Coca-Cola Contour Label Free characterizes the 100-year-old tradition of the classic Coca-Cola bottle, recognizable anywhere, and by removing the label, a costly process in recycling has been effectively eliminated. Thus allowing Coca-Cola to both provide an innovative design, and support resource circulation.
For several years, Coca-Cola has been implementing their 'World Without Waste' initiative, which aims to collect and recycle 100% of all beverage packages sold by 2030. Season 2 of ‘Wonderful Campaign’, which ended successfully with a high participation rate, is of the same vein.
In the future, the Coca-Cola team at Hahm Shout Doodle plans to conduct all-encompassing media PR to inform more consumers of the true value of Coca-Cola Contour Label Free!
Coca-Cola launches 'Coca-Cola Contour Label Free', the world's first Coca-Cola bottle to have its label removed in Korea!
Because Korean consumers’ interest in the environment is at an all-time high!
'Coca-Cola', which has been in partnership with Hahm Shout Doodle for a very long time, has launched a world’s first in Korea—the 'Contour Label Free' PET bottle.
The design of the Coca-Cola Contour Label Free characterizes the 100-year-old tradition of the classic Coca-Cola bottle, recognizable anywhere, and by removing the label, a costly process in recycling has been effectively eliminated. Thus allowing Coca-Cola to both provide an innovative design, and support resource circulation.
For several years, Coca-Cola has been implementing their 'World Without Waste' initiative, which aims to collect and recycle 100% of all beverage packages sold by 2030. Season 2 of ‘Wonderful Campaign’, which ended successfully with a high participation rate, is of the same vein.
In the future, the Coca-Cola team at Hahm Shout Doodle plans to conduct all-encompassing media PR to inform more consumers of the true value of Coca-Cola Contour Label Free!